Ep 152 - The Amazon Question

Written By Abby Berjes

Amazon has 9.2% global market share in 2020. North America has 37.9% market share for online retail sales. These stats prove why many eCom brands have chosen to partner with the behemoth retailer. But the big question remains, “Is Amazon good for all brands?” In today’s episode, Jordan and Sean share pointers that will help you decide if you should go for Amazon or not. Enjoy!


KEY TAKEAWAYS FROM THE EPISODE


  • Weigh what Amazon can offer to grow your brand.

  • Know the limitations of Amazon when it comes to engaging your target customers.

  • Your brand leaves a legacy, so invest in it!

  • Amazon is a great place to validate your product. If you need to know what consumers get, Amazon can give you estimated projections.

  • In terms of competition, you can protect your own market share when you make your product present in Amazon.





If you want to learn more about the eCommerce Growth Plan for your brand click here:

https://mindfulmarketing.co/products/full-growth-plan


If you've been paying attention and your brand is ready to GROW, apply now to be the one new brand we take on this month!

https://mindfulmarketing.co/apply



Want to join a network of founders and executives who know your unique challenges in scaling your E-com brand from 7 to 8 figures? Apply to join our Ecom Executives Mastermind here: https://Mindfulmarketing.co/mastermind

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Abby Berjes
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Ep 153 - Organic Growth Hacking with Sarah Henderson, Founder of Hudson and Oak
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Ep 151 - Intentional Entrepreneurship with Anna and Vivian, Co-Founders of Flax Sleep