Ep 554: May 2024 Tiktok Shop - Everything You Need To Know with Jordan West

From building social proof to working with influencers, and even navigating the coveted TikTok shop mall. Learn about the importance of cultivating an awesome shop presence, earning reviews, showcasing transaction volumes, and engaging with creators to drive traffic to your shop.


In this episode, Jordan West gets into the latest trends and strategies for leveraging TikTok shop to drive sales and brand growth. From the crucial role of social proof and reviews to the importance of engaging with influencers and leveraging the TikTok shop mall, Jordan shares valuable insights and recommendations for brands looking to maximize their success on this platform. With practical tips and expert advice, this episode is a must-listen for any ecommerce brand looking to crack the code of social selling.



Listen and learn in this episode!




Key takeaways from this episode:

  • When launching a TikTok shop, focus on building social proof through a significant number of sales and positive reviews to attract influencers.

  • Consider starting with paid ads and hiring creators to promote the shop from the beginning to drive traffic.

  •  Going live on TikTok is recommended, and there are resources available to guide brands through the process.

  • Aim to get onto the TikTok shop mall, which acts as a curated marketplace for reputable retailers.

  • Understand the performance and brand qualifications required to be invited to the TikTok shop mall.

  • Seek to work with reputable partners and continuously improve shop performance to maximize success on TikTok.




Recommended Tools/App:

Notion: https://www.notion.so/ 





Growth Plan: www.upgrowthcommerce.com/grow

Million Dollar Offers: www.upgrowthcommerce.com/grow





In this episode's sponsor is Subsummit - led by Christopher George, Co-Founder and CEO, is the hub for subscription commerce enthusiasts.

SubSummit is the world's largest gathering for DTC subscription and membership brands. It brings together industry leaders and aspiring entrepreneurs to explore the booming 2-trillion-dollar subscription industry. Whether you're already involved or looking to join, SubSummit is your go-to event for networking and learning in this thriving sector.



Learn more here: Subsummit



Get 5 Offers for 2 Products (10 in total) along with 10 highly engaging tried and true creatives, 30 captivating headlines, descriptions, and ad texts sent to you for only $99. Go to https://www.upgrowthcommerce.com/offer and order now - this offer is only available for a limited time.

We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here: upgrowthcommerce.com/grow


Join our community and connect with other eCommerce brand owners and marketers!

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Ep 555: This Customer Acquisition Hack That Still Works From 2014 with Mathias Ihlenfeld, Woom Bikes

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Ep 553: 5 E-commerce CRO Hacks That You’ve Never Thought Of with Will Laurenson, Customers Who Click