Ep 425: Is Whitelisting the Biggest Opportunity of 2023? With Jordan West

A new type of whitelisting is showing incredible results, but can it help you make 2023 your best year ever?

In this episode, Jordan West talks about a new kind of whitelisting that they tested at upGrowth Commerce and the insane results that it produced. 

Listen and learn in this episode!

Key takeaways from this episode:

  • Whitelisting is where an influencer grants you to use their profile to run ads with. This can be incredibly powerful.

  • The idea of this new kind of whitelisting is to use these profiles not just to run regular ads but to run an ad through an article on a third-party website.

  • Some of the scalable results seen on upGrowth Commerce with this kind of Whitelisting are: 

  1. 69 purchases at $9.84 per purchase.

  2. A CPM of $8.77

  3. Cost Per Click at $0.56

  4. ROAS of 14.43



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This month's sponsor is twik: your personal shopper prediction expert.

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Visit twik.io to learn how you too can boost conversion rates & store revenue. 

Promo Code: 'UPGROWTH'

After adding the app, go to Twik's 'Settings' tab and 'UPGROWTH' as a coupon. This will extend your trial period with 30 more days of unlimited usage. This offer is only available to the first 500 listeners redeeming the coupon.


We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here:

upgrowthcommerce.com/grow




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Ep 426: How to Make Viral Offers With Jordan West

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Ep 424: Creating a Win-Win in Licensing Partnerships With Yanal Dhailieh, Peace Collective