Ep 181: Premium Products and PR with Chuck Melber from Nomad Goods

How do you work with other brands to expand your market?

In this episode, Chuck Melber talks about marketing strategy for premium accessories and how to do PR in-house for your brand. Enjoy!

KEY TAKEAWAYS FROM THIS EPISODE

Own your customers, own relationships you built through social media to your mailing list.
If you can’t set up your affiliate program, have your product sold on Amazon so people can take advantage of that affiliate program.
Reach out to companies you admire.
You’re never going to a place where you are too big to talk to people.
Never let yourself get complacent and feel like you have the right answer. Just keep on testing.

Apps:

Streak CRM

HARO: Help a reporter out

TODAY’S GUEST

Chuck Melber is the Marketing Director at Nomad Goods, LLC.

Nomad Goods, LLC is a consumer electronics company manufacturing cases, chargers, and accessories for Apple products.

Connect and learn more about Chuck and Nomad Goods here:

Website: https://nomadgoods.com

Linkedin: https://www.linkedin.com/in/chuckmelber/

If you want to learn more about the eCommerce Growth Plan for your brand, click here: