Ep 169: YouTube Ads Deep Dive with Brett Curry of OMG Commerce
Did you know that if you’re running video ads successfully on Facebook, you will likely have great success on Youtube as well?
In today’s episode, Brett Curry of OMG Commerce shares with us his expertise in the art and science of YouTube Ads for E-Commerce. While running one of the top Youtube ads agencies for eCommerce, Brett has seen a lot, and it shows in the episode. This episode is full of actionable insights and helpful strategies. Enjoy!
KEY TAKEAWAYS FROM THIS EPISODE
If you are running video ads on Instagram and Facebook successfully, you can almost certainly do the same thing on YouTube.
In creating a good YouTube ad, focus on the product, and let your personality shine through.
96% of the people that watch YT and consume YT ads do so with their sound on.
If you tell Google you want views, it will give you views, but if you want people who will take action, Google will give you people who will likely take action.
TODAY’S GUEST
Brett Curry is an online marketer, eCommerce strategist, and speaker, but first and foremost, he's an entrepreneur. Brett's passion is helping eCommerce companies grow their businesses through creative marketing efforts. Brett is the author of the Ultimate Guide to Google Shopping published by Shopify and the Smart Google and YouTube Traffic Course creator in partnership with Ezra Firestone.
He is the Co-Founder and CEO of OMG Commerce. OMG Commerce is a digital marketing agency focused on Google Search Shopping in the YouTube ecosystem and Amazon ads ecosystem.
Learn more about Brett and his company here:
Website: https://www.omgcommerce.com
Facebook: https://www.facebook.com/brett.curry2
LinkedIn: https://www.linkedin.com/in/thebrettcurry/
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