Ep 131: UX Optimization for Ecommerce Stores with Matt Gillis, Ceo of Clean.io
Clean.io is in the business of crushing “Malvertising” or malicious advertising that ruins the experience for users of your website. This issue plagues smaller e-commerce stores right up to some of the biggest sites on the web. In this episode, Matt and Jordan discuss the ways that Malvertising could be affecting your site, how it hurts the customer and your business, and what you can do about it. As coupon extensions such as Honey and others like them continue to enter the market, controlling the code that executes on your site will be a growing priority. Enjoy!
KEY TAKEAWAYS FROM THIS EPISODE
Malvertising will be a growing concern for e-commerce sites going forward.
After everything you put into creating a website, you should be able to control what code executes on the site.
Your customers experience and your reputation are negatively affected by coupon plugins like Honey.
TODAY'S GUEST
Matt Gillis is the CEO of Clean.io headquartered in Baltimore, Maryland. Clean.io provides the best anti-malvertising solution to secure brand and reputation safety. It's a must-have for publishers and eCommerce platforms to protect the overall digital experiences of all its users.
Explore how you can secure your online platforms! Visit Clean.io's website at https://www.clean.io/
Access their Block Coupon Extensions BETA version for FREE!
Connect with Matt on LinkedIn.
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https://mindfulmarketing.co/products/full-growth-plan
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