We are looking for motivated, experienced DTC Growth Marketing Managers (or as we call them, Growth Strategists) for our paid ads department to scale the awesome DTC brands we work with, using innovative strategies executed using a combo of psychology-based creative, smart optimization, and paid media on major platforms (like Facebook, TikTok, Google, etc), collaborating with other teams working on influencer marketing, affiliates, website development, CRO, UGC production, strategy and financial analysis.

The primary role of the DTC Growth Marketing Manager is very dynamic: to communicate directly with clients, oversee and execute strategy, maintain and strengthen the relationship, manage expectations, and ensure all efforts are helping to achieve their goals.

This is a full-time remote position.

WE ARE LOOKING FOR DTC GROWTH MARKETING MANAGERS SPECIFICALLY WITH THESE REQUIREMENTS:

Excellent written and verbal English communications skills
At least 5+ years experience in a marketing role
At least 3+ years experience in client-facing roles
3+ year of digital marketing agency experience
2+ years of experience with Facebook ads and Google ads and PPC
Experience marketing in the eCommerce industry
Experience with the end-to-end process of handling and managing client accounts
Experience managing clients spending over $100,000 per month
Experience managing a small team and effective delegation of tasks
Experience with creative strategy for both paid social and organic social
Confidence in building rapport and leading meetings, and general day-to-day communication

Nice to have:

Email marketing experience with Klaviyo, Sendlane, or equivalent
Experience with graphic design & landing page creation
Experience with Amazon ads
Working knowledge of other types of marketing, ie; influencer marketing, PR, etc.

YOUR RESPONSIBILITIES WILL INCLUDE (BUT ARE NOT LIMITED TO):
First and foremost, being the primary point of contact with your clients: OWNING the relationship.

Onboarding new clients
Providing maximum value to the client within the confines of the scope of work
Reporting KPIs and other meaningful results to clients on schedule, while providing the client with context and understanding
Complete transparency to the client regarding all aspects of their marketing
Diligently working alongside contractors and specialists to ensure that:
Strategies are being executed effectively campaigns are scaling profitably
Investing your skills in the clients’ success and proudly owning the results

Being a team player:

Collaborating with leadership and manager to create effective client strategies
Collaborating with manager and relevant paid ads specialists to ensure the strategic plan is being followed and goals are being met
Communicating regularly with paid ads specialists and delegating pending execution of marketing deliverables, new campaign creation, ad optimization, etc.
Strict adherence to upGrowth Commerce’s core values

Being a credible digital marketing expert:

Understanding of all aspects of Paid Ads Management (and ability to execute when needed)
Ensuring campaigns are being managed effectively as per upGrowth’s eCommerce framework
Tracking and interpreting analytics data as they relate to client goals daily campaign/ad set/ad optimization
Aggressive Account scaling
Assistance with in-house marketing needs when required
Keeping abreast of current changes and trends in the world of digital marketing & how it relates to eCommerce

Workflow

To maximize impact and efficiency, our team members work in pods, which look like this:

THIS POSITION IS PERFECT FOR YOU IF…

You're an Excellent Communicator.
You have excellent verbal, written, and interpersonal skills. You are able to clearly explain complex topics in simple ways, and provide the best service to our clients. You are able to negotiate, and persuade people to see your point of view. You are not afraid by the client, and the challenge of winning them over energizes you.

You're Motivated and a Self-Starter.
We're looking for someone who gets the job done and delivers on time. You are self-directed, self-motivated, and don’t need someone to look over your shoulder or hold your hand. You have the ability to motivate yourself and also motivate a team in a positive way to get the results. You move fast, and have a way of pulling everyone forward with you.

You're an Analytical, Resourceful Problem Solver.
You have strong analytical skills and take a data-driven approach to problem-solving. You have sharp attention to detail and can spot inefficiencies in strategies and find creative solutions based on your analysis. You catch the seemingly small things that others do not.

You’re Scrappy
You understand what needs to be done to achieve a goal, and will do whatever it takes to get it done, even if it requires some out-of-the-box thinking. You see challenges as opportunities. You’re not afraid to put in the work.